With the aim of enhancing the appeal of package design and conveying its value, JPDA conducts various activities ranging from local events to nationwide projects. Every activity is planned and run by its members. JPDA publishes "Member's Work Today", a biennial compilation of samples of member's works. Awards for excellent work are given through the"Japan Package Design Award" competition. JPDA carries out special anniversary projects and holds the "Asia Package Design Conference" in cooperation with other Asian countries. In addition, JPDA conducts local events like the"Miyagi Food Management System Projects" in association with municipalities because Miyagi Prefecture is famous for its rich variety of food. Each committee actively organizes seminars and conducts studies.